Companies that use Constellation Marketing Solutions benefit from a comprehensive approach to online marketing. With a focus on creating and implementing a strategy tailored to each client's specific needs, Constellation Marketing Solutions helps businesses establish and maintain a robust online presence. By using a combination of techniques, including search engine optimisation, targeted content creation, social media management, and website design enhancements, Constellation Marketing Solutions provides clients with a holistic approach to online marketing. In contrast, companies who do nothing with their websites risk being left behind in today's digital age.

These businesses miss out on opportunities to engage with potential customers and build brand awareness. Companies that only use PPC (pay-per-click) advertising may see a short-term boost in website traffic and leads, but they may miss out on the long-term benefits of organic search results and a well-optimised website. Ultimately, companies that invest in a comprehensive online marketing strategy like Constellation Marketing Solutions are more likely to succeed in the competitive online business world.

Looking at the above chart, Company D is an example of a company that hasn’t embraced digital marketing and only trades off its existing customers; however, this is depleted with each year of trade. Constellation Marketing Solutions still comes across companies such as Company D. Companies A and B pick up Constellation Marketing Solutions for one-off campaigns, then see a pick up in trade, and then drop Constellation Marketing Solutions after one campaign. However, the same issues still plague the team: not enough time to post or create campaigns, and the team doesn’t understand how, why or when to post. Demographics are an afterthought. Buying personas are overlooked, so their leads drop off. It’s like boosting a Facebook post you think is working, but when you look at your statistics, you’ve only added one like, which costs you. Consistency is critical to your marketing, and if your agency understands your brand, the message will get across to your customers. Company C is an example of most of our clients who have stayed the course and gained hundreds of leads per week. With our most reactive and content-lead marketing strategies, companies such as Fireplace Centre St Helens, DDWilson, and Simply Blinds Liverpool have all gained from a stronger search engine and ranking presence and overall a sales funnel which works.